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︎ Qinqing (Vivian) Li is a graphic designer and visual artist from China, currently based in London. She received a bachelor's degree at Central Saint Martin and currently studying at the Royal College of Art.
She primarily focused on identity, culture and themes around the effects of globalisation, but she is also interested in family, society and personal experience. The idea of using herself as a method and auto-ethnography to explore the connection between identity and culture is her theoretical position; she emphasises reflection on her own life experiences, placing them in context and analysing them in a detailed narrative.
Her works include cross media narrative, installation, publication, brand design and interactive design.
